Portfolio

Portfolio

I have a diverse and impressive portfolio that showcases my creative skills, from graphic design to web development and branding. Each project reflects my dedication to high-quality work that meets each client’s needs. I’m confident that my work speaks for itself and I’m ready to take on new challenges to make a real impact in the world of art and design.

LOGO DESIGN

SOCIAL MEDIA MARKETING POST CREATION

WEBSITE PORTFOLIO

Sai Kailash Yatra – Spiritual Travel Website

A serene and user-friendly travel website designed for Sai Kailash Yatra, a pilgrimage initiative inspired by Sri Sathya Sai Baba and Shirdi Sai Baba. The site highlights spiritual tour packages, detailed itineraries, galleries, and easy booking options—crafted to offer a divine digital experience for seekers of spiritual travel.

 

Any Things From India – E-commerce Website
A vibrant and user-centric online shopping platform offering authentic Indian products including jewelry, clothing, wellness items, and wedding essentials. Designed with a clean layout and intuitive navigation, the site features category filtering, order tracking, responsive design, and promotional banners. Developed to support seamless browsing and shopping, this project emphasizes both cultural richness and modern e-commerce functionality.

PORTFOLIO PROJECTS IN POST GRATUATION

C Ashish
PG Program in Strategic Digital Marketing
July 2022 – February 2023

Capstone Project

DM
 

DEC 2022 TO JAN 2023Mentored by: RAJNEESH NEGI

Creating brand awareness of our website by improving it’s organic as well as social presence along with strategizing the content marketing including the creation of three content pieces and increasing the brand’s engagement.

The document discusses the digital marketing strategy for acquiring and retaining brand value of www.therootdeep.com, a hair care brand. It highlights the scope and objectives of the project, data sources and description, approach, and recommendations for the website. The document also provides information on the hair care market in India, including the segmentation and target audience for hair care products. The key points include the growing demand for natural and organic hair care products, the need for product education and awareness through digital marketing, and the market overview of the Indian hair oil market.

Skills & Tools Covered
User Personas
Content Marketing
SEO
Google Analytics
Google Ads

Course Projects

 

DEC 2022

Analysing the Google Analytics Report for Google Merchandise Store and Compare landing page reports

Course: Digital Analytics

The project involves the use of Google merchandise store’s Google analytics (Master view) to quantitatively measure and analyze web analytics data and determine how the Google Merchandise Store website is performing in relation to its previous year. Some important metrics such as the top 10 landing pages, bounce rates, and conversion rates are analyzed.

Skills & Tools Covered
Web Analytics
Google Analytics

Course Projects

NOV 2022

Developed an affiliate strategy for Whatsapp Pay in India

Course: Email and Affiliate Marketing

Developed an affiliate marketing strategy for Whatsapp Pay to to get more users and transactions. Strategy involved identifying the affiliate partnership relationship and the pricing model for the affiliate partner program for Whatsapp Pay

Skills & Tools Covered
Affiliate Marketing
Marketing Strategy
Partnership Marketing
 

Course Projects

NOV 2022

Develop SEO Strategy for a Primary Digital Property

Course: Search Engine Optimization

“The project involves creating an SEO strategy for primary digital property. The process involves performing the three main aspects of SEO: 1) Keyword Research: Business Analysis, Customer Profiling, Identified Seed keywords using Google Keyword Planner and create Content Marketing Suggestions 2) On-Page Optimization: On-Page Audit, Page analysis, technical requirements,and create an SEO optimized blogpost 3) Off-Page Optimization: Backlink Building and local SEO tactics”

Skills & Tools Covered
Search Engine Optimization
Keyword research
On-Page Audit
Backlink Building
Content Outreach
Google Keyword Planner
Screaming Frog
Hubspot Website

Course Projects

OCT 2022

Create a Facebook Ad Campaign for Personal Digital Property and analyze the performance

Course: Social Brand Management

The Project involves the creation of a content calendar and running outreach campaigns for primary digital property based on the requisite business requirement on Facebook or Instagram. The process to run the campaign is to be documented and the results and outcomes of the campaigns are to be analyzed. A report on the performance of the campaign should be created.

Skills & Tools Covered
Social Brand Management
Facebook Ads Manager
Facebook Business account

Course Projects

SEP 2022

Developed a Customer Acqusition Strategy using Google Ads for Primary Digital Property

Course: Paid Marketing

Conducted competitive analysis and researched the keywords for personal digital property (website or blog) using Keyword Planner. Structured 3 campaigns on Google Ads with relevant keywords and identified relevant target audience to execute the campaigns to understand the audience’s interest towards the digital property. Compared the results with ads of competitors and reported the key learnings and recommendations from the analysis.

Skills & Tools Covered
Paid Marketing
Google Adwords
Keyword Planner

Course Projects

AUG 2022

Identify the aims and goals of the Primary Digital Property

Course: Website Design using WordPress

This project involves identifying the aims, goals, and topics that the Primary Digital Property is going to be involved with. The sample content that would be aimed at the audience through the website is to be created

Skills & Tools Covered
Primary Digital Property
Domain

Course Projects

JUL 2022

Develop a content marketing plan based on the 3H approach to the planned Primary Digital Property

Course: Content Marketing

A Content Marketing plan has to be formulated for the Primary Digital Property using the 3H content strategy framework. This would help gain deeper insights into the audience, create appropriate content according to those insights, and deliver more relevant content. A Hero content should also be created and published on Digital Property.

Skills & Tools Covered
Content Marketing
Content Creation
3H Framework
Hero
Hub
Hygiene

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